Product Planning–Idea to Delivered Product
The team at Two Degrees Marketing has been involved in a number of start-up companies and product launches. We find the process invigorating and we love bending our minds around new ideas and products.
Two Degrees Marketing doesn’t plan just features-we think benefits when planning a product launch keeping the end-user in mind at all times. We take a lot of information into account when collaborating on product planning with your company:
- Niche market research
- Your ideal client’s needs and wants
- Monetization goals
- Your company’s business objectives
- Competitive analysis
- Market demographics
- Distribution strategies
- Focus groups
We look at the big picture of a product launch and then break it down to bite size tasks and objectives-benchmarks we have developed together as a team. We look at possible design and developmental challenges; together we create practical product milestones that compounds your team’s effort helping to align them with your company objectives.
We like to under promise and over deliver; building realistic expectations with your team to keep everyone informed, excited, and invested in the common goals and outcomes of your company.
Two Degrees Marketing
