Winning Marketing Strategies

 

At Two Degrees Marketing, Strategic Marketing is our approach to online and offline marketing. We assess your company’s goals and objectives and figure out the best fit for your company when it comes to your marketing choices.  We want you to have maximum marketing impact for the least dollars spent. We discuss our findings, listen to your needs, and devise a winning strategy that will support your company’s goals and objectives. Marketing is a marathon not a sprint.

We listen, ask questions, so we understand your company’s culture, voice, goals, needs, dreams, drive, and products. We develop a strategic plan built around what makes your company and products great. We craft a marketing campaign that translates that information into a actionable plan.

 Our Goal–Maximum Marketing Impact for the Least Dollars Spent

Marketing is a Marathon Not a Sprint

Sonoma County Strategic Marketing

Our Strategic Marketing Process

We take in to account a multitude of factors when making our marketing recommendations:

  • Identify target audience
  • Understand your company’s needs and objectives
  • Best type of website for business niche, goals, and objectives
  • Best sources for website traffic
  • Branding goals
  • Develop marketing message and sell lines
  • Map your sales process
  • Internet marketing strategies
  • Online and offline advertising venues
  • Develop and/or build brand identity
  • Develop company culture
  • Internet marketing goals, short term and long term strategies
  • Analyze your competitors website and marketing strategies
  • Develop a site design that enhances your marketing outcomes
  • Analyze your traffic and keyword sources
  • Analyze your social media strategies
  • Analyze your lead generation methods
  • Develop a public relations campaign in keeping with your company culture and goals
  • Analyze user retention
  • Analyze your e-commerce marketing
  • Analyze your paid advertising campaigns and ROI
  • Analyze your market dominanceAnalyze your growth strategies

We present our research, we discuss our findings, and we collaborate on a plan with your company. Together we develop a plan that will attract and engage the end-user, while supporting your company’s goals, and help your company thrive.